By Morrison A.
Goal To discover and severely examine enlrepreneurship theories and ideas in the context of the small relatives tourism enterprise, and the level to which owner-managers and their businesses may be categorized as entrepreneurial.Design/methodology/approach A version lias been built and utilized to aid a ''drilling down'' process that strikes from a floor figuring out of entrepreneurship as a method via to an atmosphere, to penetrate the organisational context and consequential entrepreneurial socio-economic outcomes.Findings it's been verified that figuring out of the entrepreneurial approach, because it interplays with relatives enterprise, is healthier served by way of connection with the cultural, environment and organisational context in which marketers are embeddedOriginality/value The tourism lias been intentionally chosen as an illustrative context as a result low measure of entrepreneurial behaviour that it has ordinarily exhibited. during the program of the version reasons are supplied for this, and conclusions are drawn that do classify small kin tourism companies as a manifestation of entrepreneurship as generally conceived.
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They also argue that tiao and its related classifiers gen and zhi are semantically motivated as well as cognitively based in that each of them picks up a unique salient perceptual property of a long object. Tai and Chao (1994) focus on the classifier zhang. Both tiao and zhang are shapebased classifiers. Tiao is used for long objects, while zhang is used for flat objects. In terms of geometric abstraction, long objects are extended in one dimension, flat objects in two dimensions, and round objects in three dimensions (see Allan 1977).
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Their analysis revealed that the linguistic environment caused significant effects: Mandarin speakers in Taiwan made more shape choices in picture classification than Mandarin speakers in the USA, and they made even more shape choices when Chinese labels were given, though this was not statistically significant. The results allow Kuo and Sera (2009) to claim that speakers of Mandarin Chinese rely on shape more heavily than English speakers when classifying solid objects. The authors also found that the language difference between English and Chinese was not always the most important variable in determining classification, as in Experiment 1 and 2 speakers of both languages relied on taxonomic or functional similarity most heavily in classification.