Urban Regional

Analysing International City Tourism by Josef A. Mazanec, Karl W. Wöber (auth.), o. Univ.-Prof. Dr.

By Josef A. Mazanec, Karl W. Wöber (auth.), o. Univ.-Prof. Dr. Josef A. Mazanec, Prof. Dr. Karl W. Wöber (eds.)

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Additional resources for Analysing International City Tourism

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P. ) Classic reviews in tourism. Clevedon, Channel View Publications, 55 –76. Law, C. , 1993. Urban tourism. Attracting Visitors to Large Cities. New York, Mansell. Mazanec, J. , 1986. Allocating an Advertising Budget to International Travel Markets. Annals of Tourism Research, 13, 609 – 634. , 1995. Expert Systems in Tourism Marketing. London, Routledge, 137–155. , 2007. The Definition and Compilation of European City Tourism Statistics. Master Thesis, Vienna University of Economics and Business.

The majority of the cities (46) tend to use only one collection method. Thirty-five of these cities rely on data from official registration of visitors at the place of accommodation. Seven cities, however, base their figures solely on surveys among professional accommodation suppliers and one city (London) only uses estimation based on surveys among visitors. City tourism statistics in Gijón, Malmö and Paris rely on estimations based on regional or national statistics. It is very encouraging that no city bases its data solely on own estimations but uses this technique only in combination with other col- 38 2 lection methods.

However, it should be remembered that city tourism statistics are grossly in need of re-evaluation because: s A MAJORITY OF DESTINATIONS ARE NOT ABLE TO distinguish between overnight visitors and same-day visitors, even though day-visitors or excursionists generate a significant share of tourism in cities, s ONLY A FEW %UROPEAN DESTINATIONS MEASURE the number of people staying with friends and relatives, s MANY DESTINATIONS DO NOT MEASURE TOURISTS staying in very small places of accommodation and s NOTALLDESTINATIONSMEASUREDOMESTICTOURism, involving residents travelling only within the area.

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